Digital Sales Manager - INFINITI Stuart!

Murgado Automotive logo
Murgado Automotive
ScreenedFull time
Stuart, Florida
Posted 3 weeks ago
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About the role

INFINITI Stuart part of the Murgado Automotive Group is a premier dealership in Miami that represents one of the most prestigious brands in the industry: INFINITI. Our dealership is dedicated to providing customers with a luxury experience and exceptional service, all while helping them find their dream vehicle. We are proud of our long-standing reputation and are looking for talented individuals to join our team.
Role Summary
The Digital Sales Manager (DSM) is the dealership’s local accountable owner for all digital-origin sales opportunities. The DSM leads the store’s Certified Internet Sales Team, controls lead assignment, protects response and follow-up standards, structures complete deals, and secures customer commitments remotely.
The DSM has full desking and pricing authority on digital-origin opportunities. The deal structure created digitally is the dealership’s commitment when the customer arrives, except when material customer facts change.
The DSM is a peer—not a subordinate—of the Desk Manager and Floor Manager. All three roles operate at a flat hierarchy and report to the GSM/GM.
The DSM must be formally certified before assuming the seat and must maintain certification through continued performance, CRM discipline, pricing accuracy, customer experience, and compliance.
Organizational Position & Reporting
Reports to: GSM/GMFunctional standards and certification: Director of Digital Performance

Peer roles:
Desk Manager
Floor Manager
Used Car Manager where applicable
Enterprise support relationships:
CRM & Phone Systems Manager
Digital Sales Training & Certification Manager
AI Conversation & Automation Manager
MAG Control
The DSM owns local execution and results. Enterprise support roles provide systems, standards, training, automation, and visibility but do not take ownership of the store’s leads or customers.
Core Responsibilities
Lead Assignment & Certified Team Accountability
Own assignment of all digital-origin opportunities to Certified Internet Sales Team members
Assign leads based on capacity, availability, language, product knowledge, source competence, response discipline, and performance—not equal distribution alone
Collaborate with the CRM & Phone Systems Manager to implement advanced routing, weighted distribution, capacity rules, escalation logic, and source-specific assignments within the CRM
Monitor distribution results and request configuration changes when routing does not reflect the store’s operating needs
Remove or suspend a salesperson from the Certified Internet Sales Team when performance, CRM discipline, customer experience, or compliance falls below standard
Ensure every customer has one accountable owner while protecting response time through assisted-response rules
Maintain a limited, high-performing team; internet lead access is earned, measured, and revocable
Digital Lead Response & Deal Building
Intercept Impel/PAM handoffs on pricing, availability, payment, fees, and trade-value requests
Build complete deals in Tekion: taxes/fees, rebates, lender programs, trade estimates
Provide transparent payment options and secure digital commitment and appointment
Execute rapid callbacks on PAM transcripts signaling buying intent
Maintain clean CRM notes, next steps, and velocity; no dead ends
Trade Expectations & Appraisal Authority
Coordinate preliminary trade information and soft appraisal ranges with the Used Car Manager or an approved Appraisal Expert
Set expectation language and variance tolerance so customers understand estimates versus final values
Trade appraisals are always completed and approved by the Used Car Manager or an approved Appraisal Expert
The DSM may incorporate an approved appraisal into the digital deal structure but may not independently establish or override the final trade value
Material appraisal variances at arrival must be explained transparently and documented
Delivery Preparation & Handoffs
Prepare delivery packet and brief Floor Manager/Fulfillment Pilot on incoming commitments
Protect the brand voice: transparent, calm, fast, and accurate
Why Join Us?
At INFINITI Stuart, we value our employees as much as we value our customers. When you join our team, you become part of a family-owned company that offers a professional, yet supportive environment where you can truly thrive. We offer opportunities for growth and the chance to work with a passionate, results-driven team.
Our Mission
To be a best-in-class, change-embracing automotive company that inspires its people and delivers outstanding value to its clients and community.
How to Apply:
Ready to accelerate your career with one of the leading dealerships in Miami? Apply today by submitting your resume and start your journey with INFINITI Stuart, a proud member of the Murgado Automotive Group.

Murgado Automotive Group is an equal opportunity employer. Murgado Automotive Group does not discriminate in employment on account of race/ethnicity, color, religion, national origin, gender, sexual orientation/transgender status, age disability, martial/parental status, citizenship status, military status, political affiliation and/or beliefs, pregnancy, order of protection status or other non-merit status.
We are an employer who participates in the E-verify program with the Department of Homeland and Security.

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