Creative Director, Beauty
About the role
Position Summary:
The Creative Director, Beauty leads the creative vision, strategy, and execution for Conair, BaBylissPRO, and Scünci across consumer touchpoints. The role oversees designers, art directors, content creators, and copywriters to develop compelling creative that strengthens brand equity, supports business growth, and delivers cohesive consumer experiences across digital, social, retail, e-commerce, packaging, public relations, influencer, and shopper marketing channels. This creative leader partners closely with Brand Marketing, Product Marketing, Digital Commerce, Social Media, Consumer Engagement, Retail Marketing, and external agency partners. The ideal candidate combines strategic thinking, strong creative instincts, exceptional storytelling capabilities, and proven leadership experience in beauty, personal care, or lifestyle brands.
Key Responsibilities:
Creative Leadership & Brand Stewardship
- Define and evolve the creative vision for Conair and BaBylissPRO.
- Lead development of integrated creative campaigns across social, digital, retail, e-commerce, experiential, influencer, public relations, and traditional channels.
- Champion creative excellence and innovation while balancing business objectives and consumer insights.
- Ensure all creative output reflects brand standards and strategic priorities.
Team Leadership & Talent Development
- Lead, mentor, and inspire a team of beauty creatives and copywriters.
- Provide clear creative direction, coaching, and feedback.
- Build team capabilities and establish best practices.
- Manage workload prioritization, resource allocation, and talent development.
Creative Development & Execution
- Oversee concept development and execution for product launches, campaigns, retail programs, social content, e-commerce assets, packaging, and sales materials.
- Guide compelling visual and verbal storytelling.
- Ensure creative consistency across all consumer touchpoints.
- Review and approve creative work at all stages.
Cross-Functional Partnership
- Partner with Brand Marketing, Product Marketing, Social Media, Influencer, Public Relations, Retail Marketing, and Digital Commerce teams.
- Collaborate with agencies, photographers, production partners, freelancers, and creators.
- Present creative concepts and recommendations to senior leadership.
Innovation & Consumer-Centric Thinking
- Stay ahead of beauty, cultural, social, and digital trends.
- Leverage consumer insights, performance data, and competitive analysis.
- Encourage experimentation with emerging content formats and technologies.
Qualifications:
Required Experience
- Bachelor's degree in Graphic Design, Advertising, Marketing, Communications, or a related field.
- 10+ years of progressive creative experience.
- Proven experience leading multidisciplinary creative teams.
- Strong portfolio demonstrating integrated campaigns and brand development.
- Experience managing multiple brands and high-volume creative workflows.
Skills & Competencies
- Exceptional creative vision and design sensibility.
- Outstanding communication and presentation skills.
- Expertise in brand building, creative strategy, and content development.
- Deep understanding of social-first marketing, influencer content, retail media, and e-commerce.
- Strong project management and organizational skills.
- Collaborative leadership style.
Compensation:
Conair has established a good faith salary range for this position. The salary range reflects the Company's reasonable expectation for the role at the time of posting and is based on a variety of factors including business needs, market conditions, candidate qualifications, experience, skills, and internal equity. The anticipated base salary range for this position is $160,000 - $170,000 annually.
In addition to base salary, this position is eligible to participate in Conair's annual bonus program. Conair also offers a comprehensive benefits package that includes medical, dental and vision coverage; short- and long-term disability insurance; paid parental leave; paid time off; 11 paid holidays; two paid volunteer days; employee product discounts; and a 401(k) plan with employer contributions. Eligibility for certain benefits may vary based on employment status and plan terms.
Environmental Factors:
This role is performed in a professional office environment and requires prolonged periods of sitting, working on a computer, and using standard office equipment. The position follows Conair's hybrid work model, requiring on-site presence at the Stamford, CT office Monday through Thursday, with the flexibility to work remotely on Fridays.
About Conair:
Conair is a leading international designer, manufacturer, and marketer of branded personal care and small kitchen appliances, cookware, hairbrushes & accessories, cosmetic bags, and travel accessories.
Conair has always been driven by a passion for innovation; it’s part of the Company’s DNA. Trendsetting products have been invented by Conair since its inception in 1959, keeping the Company always a step ahead of the competition. The company's domestic and international divisions offer a diversified mix of consumer and professional products sold in over 120 countries. The Family of Conair brands includes CONAIR, Cuisinart, BabylissPRO, Scünci , TRAVELSMART by CONAIR, and Waring.
Conair’s passion for innovation gets stronger with each decade, as evidenced by the over 1,000 patents the Company has obtained worldwide. Today, Conair and its brands are names known throughout the world. Conair continues to introduce its brands to new and emerging markets, year after year. By the 1990s, most households in America owned at least one Conair product. Today many have more than one, and the Company’s goal is to ensure that every household in the world eventually owns one of our products.
Conair creates confidence and connection
Are you passionate about this opportunity but worried that you don’t have 100% of the experience we’re looking for? We still want to hear from you! Apply online and let us know why you would make a great addition to Conair!
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