Enterprise Customer Lifetime Value & Customer Engagement
About the role
The Director, Enterprise Customer Lifetime Value (CLTV) & Customer Engagement is responsible for defining and operationalizing Stellantis North America's enterprise customer value strategy, ensuring every customer interaction contributes to long-term customer retention, revenue growth, loyalty, and lifetime value.
This role owns the enterprise CLTV methodology, Customer 360 strategy, retention and personalization frameworks, and cross-functional journey governance required to deliver a seamless end-to-end customer experience that increases engagement, reduces friction, and drives measurable business outcomes.
- 10+ years of experience building customer-centric strategies that drive measurable business outcomes.
- Bachelors Degree in Business or equivalent
- Experience leading enterprise initiatives across highly matrixed organizations.
- Strong understanding of customer economics, retention, personalization, and lifecycle management.
- Experience partnering across technology, commercial, marketing, dealer operations, and customer experience teams.
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