Analyst II, Customer Insights & Analytics
About the role
Analyst II, Customer Insights & Analytics
GENERAL PURPOSE OF THE POSITION
Build a deep, evidence-based understanding of the Dollar Tree shopper through marketplace, panel, survey, qualitative, and customer research, and translate that understanding into customer centric assortment and marketing decisions.
ESSENTIAL ACTIVITIES & RESPONSIBILITIES
· Support the development and execution of merchandising strategies and decision making by delivering actionable insights derived from syndicated data and customer research.
· Support strategic initiatives with analytics utilizing Nielsen, Numerator, 1010data, Circana, and customer research.
· Pull data from multiple business sources and build narratives to communicate trends.
· Assist in development and maintenance of reporting tools and Power BI dashboards.
· Evaluate large datasets to develop white space and assortment recommendations.
· Support shopper journey and path-to-purchase research.
· Collect and utilize customer insights to further define segmentation.
· Triangulate customer research with syndicated and internal data.
· Connect customer insights, data, and analytics to identify assortment or marketing changes.
· Assist with senior leader presentations and recommendations.
· Support customer segmentation and personalized marketing strategies.
· Lead organizational insight training efforts.
EXPERIENCE AND EDUCATION REQUIRED
· Bachelor degree and 1-3 years experience.
· Excellent analytical and problem-solving skills.
· Exposure to primary customer research (Survey, Focus Groups)
· Hands-on data mining experience with Nielsen, Circana, Numerator, or 1010data.
· Detail-oriented and comfortable with numerical data.
· Strong written and verbal communication skills.
· Demonstrated initiative and independence.
· Team player in a collaborative environment.
· Deadline oriented.
· Advanced Excel and PowerPoint skills.
· Must be willing to relocate to Chesapeake, VA.
**Applicants must be authorized to work in the United States on a full-time basis. The company is unable to sponsor employment visas for this position at this time or in the future.
Start Rate = $105,000 - $118,500K based on experience plus 20% bonus and equity.
The company offers Health, Dental, & Vision, a flexible spending account, life and disability insurance benefits, a 401k plan, PTO, paid holidays annually, and an employee stock purchase plan.
Full time500 Volvo Parkway,Chesapeake,Virginia 23320PlanningDollar TreeAbout this listing
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