Amazon PPC Executive

Amazon PPC Executive Location: Milton Keynes Our client is looking for an Amazon PPC Executive to join their team on a full time permeant basis. As an Amazon PPC Executive, you will be at the forefront of managing and optimising Amazon advertising campaigns to drive traffic and sales. This role requires a blend of technical expertise, analytical skills, and strong communication abilities. You will play a pivotal role in the company's marketing efforts, ensuring that advertising campaigns are performing optimally and contributing to the business's success. Key Duties and Responsibilities: * Conduct keyword research to identify relevant and high-traffic keywords for ad campaigns. * Create and launch PPC campaigns on Amazon using tools such as Amazon Advertising Console. * Write compelling ad copy that accurately represents the product and entices customers to click. * Monitor and adjust bids to ensure optimal campaign performance while staying within budget. * Analyse campaign data and make adjustments to improve performance, such as targeting and ad placement. * Produce reports that clearly communicate campaign results and insights to the team. * Conduct A/B tests to determine the most effective ad copy, keywords, and targeting strategies. * Manage advertising budgets to align spending with business goals and objectives. * Analyse competitor advertising campaigns to identify opportunities and threats. * Stay up-to-date with industry trends and changes to Amazon's advertising platform. Skills and Experience: * Proven expertise in PPC advertising principles and best practices. * Strong analytical skills to analyse campaign performance data and produce insightful reports. * Knowledge of keyword research tools and techniques. * Ability to write compelling and effective ad copy. * Experience managing bid strategies and budgets for optimal campaign performance. * Strong communication and collaboration skills to work effectively across various teams. * Attention to detail to ensure campaigns are set up and managed correctly. * A willingness to stay current with industry trends and changes. Company Benefits: * Casual dress * On-site parking * Regular social events including summer and end-of-year parties * Spontaneous employee well-being treats * Vouchers at Christmas to shop with the company * Private medical insurance * Gym membership discounts