Digital Marketing Manager
About the role
Location: Trafford Park, Manchester (onsite)
Salary: £40,000 £45,000 per annum
Job Type: Permanent, Full-time
The OpportunityWere looking for a creative, results-driven Marketing Manager / Campaign Executive to join our growing team based in Trafford Park. This is a hands-on role where youll lead the planning, creation and delivery of innovative digital marketing campaigns across three businesses within our group.
Are you ready to apply Make sure you understand all the responsibilities and tasks associated with this role before proceeding.
Reporting directly to the Managing / Sales Director, youll play a key role in driving growth through paid media, content, email marketing and design.
Create and manage digital campaigns across Google Ads, Bing, LinkedIn, Facebook Lead Gen and Twitter Ads
Own all PPC activity including keyword analysis, A/B testing, landing page optimisation and performance reporting
Develop and implement SEO strategies including technical SEO, content marketing, blogging and link building
Write and optimise ad copy, landing pages and marketing content to drive conversions
Analyse campaign performance using A/B testing and competitor research
Manage B2B email marketing campaigns including segmentation and optimisation
Maintain brand consistency across all marketing communications
Format and publish content using WordPress and HubSpot
Skills & ExperienceMinimum 3 years experience in a digital marketing role
Strong experience in paid search, email marketing, content writing and graphic design
Excellent working knowledge of Google Ads and campaign reporting
Proficiency in Illustrator, Photoshop and InDesign
Ability to manage multiple projects in a fast-paced environment
Strong copywriting skills across multiple brands and channels
B2B marketing experience is essential
Marketing qualification desirable but not essential
Why Join Us?This is a fantastic opportunity to join a forward-thinking company during an exciting period of expansion. Youll have the chance to take ownership of campaigns and develop your career within a supportive and successful team. xwzovoh
Please ensure your CV includes a link to your portfolio of creative work.
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