Senior Performance Marketing Manager (12-month FTC)
Edinburgh
Posted 1 month ago
About the role
Our mission is to help the world work Anywhere, and we are excited to share a new opportunity to join our global marketing team as Senior Performance Marketing Manager We rebranded our Marketing team to the Mattering team in a move to focus more on what ‘really matters’. Over and above delivering the growth ambitions of our business, we aspire to make a positive global impact - thinking long-term, and doing good for our people, our customers, and our planet. Although AnywhereWorks can be viewed as a big international company, we feel and operate very much like a start-up — with an all-hands-on-deck mentality! You need to be comfortable with a fast-paced environment and global collaboration, working with colleagues across the UK, US, Canada, India and Poland. The Role We're looking for a performance marketing leader who loves testing, scaling and turning great ideas into measurable growth. You'll lead a talented global team and take ownership of our paid digital marketing channels for our answering service brands. What you'll do: Lead and inspire a global team of up to six Performance Marketing Analysts across our answering service brands - AnswerConnect, AnswerForce, ServiceForge & LEX Reception. Grow leads and revenue by optimising ads across Google, Microsoft, Meta, LinkedIn, YouTube and emerging paid channels. Deep PPC Search experience is a must. Build a culture of experimentation, constantly testing ads, audiences, landing pages and bidding strategies. Manage six-figure monthly budgets, making smart decisions that maximise return and drive business growth. Turn complex data into simple, actionable insights that influence marketing strategy and senior leaders. Be the quality gate for paid creative, ensuring every campaign is on-brand, thumb-stopping and built to convert. Collaborate with designers, developers, content creators and sales teams to continually improve the customer journey. Champion our "Mattering" philosophy by creating marketing that genuinely helps customers and makes an impact. Join us in our Edinburgh office once a month to connect, collaborate and celebrate wins together.
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