Digital Marketing Lead

Our client based in Kings Lynn is looking for a ambitious and commercially minded Digital Marketing Lead to take ownership of our digital marketing strategy and drive brand awareness, engagement, and lead generation across B2B markets. This is a fantastic opportunity to join a growing organisation where you will have the autonomy to shape marketing activity, influence business growth, and work closely with senior leadership to develop thought leadership, brand positioning, and digital campaigns. Key Responsibilities of the Digital Marketing Lead: * Develop and execute digital marketing strategies aligned with business growth objectives. * Manage and coordinate external agencies across SEO, content creation, PR, web development, and design. * Create targeted marketing campaigns that generate engagement and leads across commercial, public sector, and not-for-profit markets. * Own and evolve the company's brand identity, messaging, and online presence. * Develop compelling case studies, thought leadership content, webinars, and marketing materials. * Drive website improvements, content development, and online campaign activity. * Utilise AI and marketing technology to improve efficiency, automation, reporting, and campaign performance. * Manage marketing data, prospect lists, enquiries, and campaign analytics. * Produce regular performance and ROI reports for senior leadership. To Be considered ...