Sales Development Representative

Our client based in Reading is currently seeking a driven Sales Development Representative to lead new business growth across ICT, Content Services, and Managed Print Solutions (MPS). This is a hunter role: the focus is on identifying, prospecting, and winning new logos across Commercial, Corporate, and Public Sector markets, with some scope to grow existing accounts along the way. Key Responsibilities: * Prospect and win new business, exceeding targets across ICT, Content Services, and MPS * Build and manage a pipeline from first outreach through to close, using proactive lead generation (cold outreach, networking, referrals) * Identify and engage key decision-makers in target accounts to open doors and build relationships from scratch * Own the full new business sales cycle: qualifying opportunities, presenting solutions, negotiating, and closing * Maintain accurate CRM records to track pipeline health and new business activity * Grow existing accounts alongside new business activity Required Skills & Experience: * Proven new business sales experience, with a track record of consistently hitting or exceeding targets. * Confident, proactive prospector – comfortable with cold outreach and building a pipeline from nothing. * Proficient in Salesforce CRM and Microsoft Office (Word, PowerPoint, Excel, SharePoint, Teams). * Strong communication, negotiation, and relationship-building skills, especially with new/unfamiliar contacts. * Ability to manage a full sales cycle independently and deliver customer value. * Self-motivated, resilient, and target-driven — thrives on winning new business. Benefits: * Basic salary £30,000 + uncapped commission scheme and benefits package. * 25 days holiday (plus statutory bank holidays). * Life assurance, pension scheme, and company sick pay. * Access to employee perks and discounts