Digital Marketing Manager

Digital Marketing Manager (PPC & SEO)

Remote (UK) with monthly meetups

Up to £50,000

This is an excellent opportunity to take ownership of a high-impact digital marketing function within a growing eCommerce-led business. You will play a key role in rebuilding and scaling paid search and SEO performance, with the autonomy to shape strategy and drive measurable commercial outcomes.

The Company

They are a UK-based online-first business operating within a specialist B2B and consumer-facing sector. Their platform brings together a wide range of products from multiple suppliers, creating a streamlined purchasing experience for customers. With a strong focus on digital growth, they are investing in in-house expertise to enhance performance marketing and drive long-term scalability. The business offers a collaborative, technology-enabled environment with access to strong internal data and analytics capabilities.

The Role

You will lead PPC and SEO strategy, taking ownership of performance and growth across key digital channels. Responsibilities include:

• Managing and optimising Google Ads activity, including Performance Max and Shopping campaigns
• Owning the development and execution of a scalable PPC strategy focused on revenue, ROAS and lead quality
• Leading SEO direction across product categories, working cross-functionally with content, development and product teams
• Improving attribution, tracking accuracy and data reliability using tools such as GA4 and server-side tracking
• Integrating CRM and call tracking data into campaign optimisation and reporting
• Managing product feeds and platforms such as Google Merchant Centre and Search Console
• Analysing performance data to uncover insights and drive continuous improvement
• Delivering clear, commercially focused reporting aligned to profitability and growth objectives
• Acting as the internal subject matter expert, with scope to shape future team growth

Your Skills & Experience

You will bring strong hands-on experience across performance marketing and analytics, including:

• Proven capability managing PPC campaigns across Google Ads, including Search, Shopping and Performance Max
• Strong understanding of SEO strategy within product-led or eCommerce environments
• Experience optimising campaigns towards commercial outcomes such as revenue, profit and lead quality
• Solid analytics expertise, including GA4, attribution and conversion tracking
• Experience working with CRM or call tracking data (e.g. Salesforce) to enhance performance
• Ability to manage product feeds and optimise large catalogues
• Strong analytical mindset with the ability to translate data into actionable insight
• Confidence working independently in a remote environment with ownership of results

What They Offer

• Private medical insurance and wellbeing support
• Enhanced family benefits and additional perks
• Clear progression into a leadership role as the function expands
• Opportunity to shape and build a high-performing digital marketing capability

How to Apply

If you are interested in this Digital Marketing Manager (PPC & SEO) role, please apply with your CV to discuss further.