About the role
Location
London; UKWork type: HybridSeniority: DirectorPrimary skill: Partnerships and AlliancesPosted: 2026-10-30When digital platform alliances stall, the gap between strategy and results grows fast. The Head of Digital Platform Alliances role in (Hybrid based on business requirements) sits at the centre of a global network where content, commerce and marketing technology partnerships shape the future of digital experience. This is a mandate to drive impact across North America and EMEA, working with a portfolio of leading vendors and a team of alliance professionals.
The person in this role sets the pace for how partnerships evolve as the market shifts, especially as AI changes the landscape. The role holder decides how far and how fast EPAM’s digital platform alliances move.ResponsibilitiesLead, coach and develop a team of alliance managers across content, commerce and MarTech partners in North America and EMEA, setting clear goals and managing performance and define and execute the Digital Platform Alliances strategy, including partner prioritisation, investment and portfolio planningBuild and sustain senior-level relationships with partner leadership and key EPAM stakeholders including executive sponsors for each strategic partnerOwn joint go-to-market plans with each partner, working with sales, marketing, practices and account leaders to create qualified pipeline and influence revenue and set and manage KPIs for sourced and influenced partner revenue, pipeline, partner tier status, certifications and specialisationsWork with solution and delivery leaders to develop joint offerings, accelerators and customer stories and oversee deal registration, partner programme compliance and business reviews in coordination with Alliances OperationsRepresent EPAM at partner events, executive briefings and industry conferences and plan EPAM's own partner-led eventsTrack partner roadmaps, programme changes and the competitive landscape and adapt strategy as the market moves and support the onboarding of new partners and make the case for investment in emerging platformsChampion hands-on use of AI tools within your own ways of working and across the team as EPAM's partner ecosystem evolves around AIRequirements10+ years of experience in partnerships, alliances, channel or business development, with 3+ years in a leadership roleProven experience managing and developing a team of alliance or partnership professionals, ideally across multiple regions and time zones and background in a systems integrator or consulting-led environment or in a partnerships leadership role at a digital experience technology company (content, commerce or MarTech)Strong understanding of the digital platform ecosystem, including CMS, DXP, commerce, personalisation and marketing technology vendors and how they sell and partnerTrack record of growing partner-sourced and partner-influenced pipeline and revenueExperience building executive relationships at partner organisations and influencing senior stakeholders inside a large, matrixed companyWorking knowledge of partner programme mechanics: tiering, deal registration, certifications, co-sell and marketing development fundsExcellent communication, presentation and negotiation skillsAbility to demonstrate an AI mindset through current use of AI tools such as Claude, ChatGPT or Copilot and to explain how AI changes the platform landscape for clientsProfessional fluency in English, written and spokenWillingness to travel to partner events and EPAM offices in North America and EMEANice to haveExisting relationships with Adobe, Sitecore, Shopify, Contentful or other EPAM digital platform partnersExperience with partner ecosystem tools such as Crossbeam and PRM platformsExperience taking over an established team and portfolio and leading a transitionWe offerEPAM Employee Stock Purchase Plan (ESPP)Protection benefits including life assurance, income protection and critical illness cover Private medical insurance and dental care Employee Assistance Program Competitive group pension plan Cyclescheme, Techscheme and season ticket loans Various perks such as free Wednesday lunch in-office, on-site massages and regular social eventsLearning and development opportunities including in-house training and coaching, professional certifications, and coursesIf otherwise eligible, participation in the discretionary annual bonus program If otherwise eligible and hired into a qualifying level, participation in the discretionary Long-Term Incentive (LTI) Program*All benefits and perks are subject to certain eligibility requirements
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