Workplace Sales and Marketing Manager
About the role
Location: London, with regular travel throughout the UK
Salary: £38,900 – £41,600
Hours: 31.5 hours per week (9 day fortnight)
Contract: Permanent
Closing Date: 2 November 2026
Are you looking to use your sales and marketing skills in a mission-driven organisation? Stonewall are looking for a Workplace Sales and Marketing Manager to lead sales of our workplace inclusion services, securing new business and driving renewals from Proud Employers.
You’ll combine strategic business development with hands-on relationship building: identifying prospects, closing deals and building the marketing collateral that helps the wider team sell with confidence.
If you’re motivated by achieving ambitious targets and empowering others to do the same, this role provides an opportunity to use your skills to make the world of work a better place for LGBTQ+ people.
First round interviews will take place online on 9/10 November, with second round interviews taking place in-person on 19 November.
About Stonewall
We are Stonewall: a leading LGBTQ+ charity working to make the world a safe and equal place for LGBTQ+ people to live, work and thrive. Everyone, everywhere, deserves equal rights.
The Role
After successfully relaunching Proud Employers last year, we are now actively looking to grow the programme, with a Workplace Sales and Marketing Manager playing a central role in achieving this. You will take a lead on delivering the income strategy, holding responsibility for sales of our workplace services and the renewal of existing income. You will also have the opportunity to deepen your knowledge on LGBTQ+ inclusion by supporting the wider workplace team to deliver excellent programmes to our clients.
Reporting to the Workplace Programmes Lead, you will line manage the Programmes Officer and Administrator.
Key responsibilities:
Lead the sales of Stonewall’s workplace inclusion services to meet ambitious income targets, working with leaders across the charity to create and execute the overall income strategy
Take responsibility for identifying new prospects, cultivating relationships and securing sales to a range of prospective clients
Direct the Proud Employers renewals process, driving the Proud Employers team forward to meet, and exceed, ambitious retention targets throughout the year
Identify, attend and speak at events, using excellent networking skills to promote Stonewall’s inclusion services to new audiences
Own and continue to develop the systems, processes and high-quality collateral which empowers people within and outside of the team to sell our products effectively
Develop and deliver effective marketing collateral and campaigns for our workplace services, particularly targeting key growth sectors
Work collaboratively with key stakeholders across the organisation including the fundraising team to drive corporate partnerships and with the operations team to ensure effective reporting and data driven decision making
Support the delivery of Stonewall’s workplace programmes where required including speaking and facilitating on our behalf
What We’re Looking For
A strong understanding of and commitment to LGBTQ+ equality and Stonewall’s commitment to trans inclusion and race equity
A confident communicator who can tailor their style and approach to build strong relationships internally and externally
A positive, proactive and problem-solving approach, committed to delivering consistently to a high standard
A commitment to continued learning and development for yourself and those around you with a willingness to challenge and be challenged
An excellent collaborator who is willing to be flexible and generous in their support of others
Excellent customer service skills with the ability to build and maintain strong relationships
Strategic business development skills with the ability to set direction, provide support and drive income both personally and by working with others
Strong income generation skills with the ability to identify and steward varied prospects to drive income as well as contribute to marketing activity
High-quality communication and facilitation skills with the ability to convey complex information in a way that is relevant, understandable and practical for different audiences
Strong project management and process development skills with the ability to deliver to a high standard and continue to implement improvements
A good understanding of how equality and diversity practices function in a wide variety of organisations
Ability to use CRM and other systems to maintain records, automate processes and process data
Some event management skills with the ability to deliver smaller events to a high standard that focuses on inclusion and accessibility
Benefits
25 days of annual leave, rising by 1 additional day for each year of service up to a maximum of 30 days (pro rata for 9 day fortnight)
Stonewall will contribute up to 7% of salary to the Stonewall pension scheme
Death in Service benefit of up to three times your salary, interest free loan on travelcard, tax-free cycle scheme, enhanced family policies and 24-hour employee support line (subject to successful probation)
We welcome applications from everyone and actively seek a diverse range of applicants from all backgrounds and cultures. You may be required to undergo and complete a satisfactory DBS check as a condition of your employment.
You may have experience in the following: Sales and Marketing Manager, Business Development Manager, Account Manager, Partnerships Manager, Membership Manager, Client Relationship Manager, Sales Manager, Marketing Manager, Corporate Partnerships Manager, Income Generation Manager, etc
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