Senior Marketing Manager - Softlines (Fashion)

About the Role & TeamAt The Walt Disney Company, storytelling is at the heart of everything we do where fashion and beauty are some of our most expressive canvases. We’re looking for a visionary marketing leader to help shape the future of our Softlines categories, bringing beloved franchises to life through fashion-forward, trend-led campaigns that inspire fans across the globe.As a key member of our EMEA Brand Marketing team, you’ll lead the charge on long-term marketing strategy for a number of our major accounts, drive innovative 360 campaigns, and champion collaboration across teams to unlock new opportunities. If you’re passionate about fashion and home, fluent in omnichannel marketing, and ready to lead with creativity and purpose—this could be your next adventure.This permanent role is based in our London Hammersmith office, with an expectation to work onsite four days per week.What You Will DoCraft and execute long-term marketing strategies for key Softlines accounts, aligned with commercial and franchise goals, that are globally aligned but regionally relevantLead and inspire a team to deliver best-in-class campaigns that drive brand awareness, commercial growth, and cultural relevance whilst elevating consumer experienceCollaborate with global and local teams as well as key stakeholders to support industry-led brand initiatives and seasonal collectionsLeverage consumer insights and key trend analysis to shape disruptive, industry-forward marketing plans that raise the bar and deliver strong ROICreatively pitch and secure new licensees/retailers to support category growth and long-term planningDevelop marketing activations that help to recruit new audiences by harnessing the power of our partnersManage day-to-day relationships with key accounts and ensure strategic alignment across all touchpointsPromote cross collaboration across wider lines of business to maximise overall impact of campaignsOwn the marketing budget and forecasting for your accounts, ensuring maximum ROI and impactRequired Qualifications & Skills Extensive marketing experience within the fashion, beauty, lifestyle, or luxury sectorsA deep understanding of fashion and home trends and the ability to translate them into commercial success and future growth opportunitiesProven leadership experience, with a track record of developing high-performing teamsStrong communication and influencing skills, with the ability to engage stakeholders at all levelsFinancial acumen and experience managing marketing budgetsA collaborative mindset and a passion for storytellingA strong understanding of digital/social marketing and experience working with influencers/talentSignificant experience in pitching to licensees and direct-to-retail partners (DTRs)Strong analysis skills to interpret data and consumer insights for continued best practiceExcellent strategic approach to problem solving and innovationExceptional planning and organisation skillsThe Perks 25 days annual leavePrivate medical insurance & dental careFree Park Entry: You will have the opportunity to enter any of our parks with your family and friends for freeDisney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketingExcellent parental and guardian leaveEmployee Resource Groups – WOMEN @ Disney, Disney Mosaic, Disney PRIDE, our disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST.The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.We will ensure that individuals with disabilities are provided with reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.Reference: 10156857