Content Marketing and Demand Generation Lead

G Bruce & Co (T/A Brusco Food Group) logo
G Bruce & Co (T/A Brusco Food Group)
Screened
Evesham
Posted 3 weeks ago
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About the role


About You

Have you created online content that has driven sales growth? Do you enjoy generating B2B leads and sales through organic channels?

Would like to make a positive impact across a group of companies making delicious food products?

In this newly created role, the Content Marketing & Demand Generation Lead generates and qualifies leads and enquiries for all four Olidor Group businesses, working closely with the commercial teams, who own the conversation and the account from handover. This is a key role that generates leads through organic channels: LinkedIn, short-form video, search, email and trade networks. Paid activity is small, targeted and used only where it clearly pays back.

Working closely with the Ecommerce Manager and Commercial teams this role ensures our two main lead generation routes drive campaign traffic, convert content into enquiries and orders, open conversations with target customers, and support account growth.

Taking detailed technical materialingredient market reports, category analysis, and product specifications and turning it into content that a trade buyer will read, watch and act on.

To be considered for this role please submit a cover letter with your CV detailing your experience in using online content and the demonstrable impact this content has had.

About Us

The Olidor Gro...

About this listing

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