Sales & Marketing Director

Job Purpose: The Sales & Marketing Director will lead the commercial strategy for a growing waste management business, driving revenue growth, market share, and brand positioning. This role combines strategic leadership with hands-on execution across sales, marketing, and customer engagement. The successful candidate will play a key role in expanding service offerings, strengthening client relationships, and positioning the company as a leader in sustainable waste solutions. Key Accountabilities: Sales Leadership * Develop and execute a high-performing sales strategy aligned with company growth objectives * Lead, mentor, and manage the sales team to achieve and exceed revenue targets * Identify and secure new business opportunities across commercial, industrial, and public sectors * Build and maintain strong relationships with key clients, stakeholders, and partners * Oversee tender submissions, contract negotiations, and pricing strategies Marketing Strategy * Design and implement integrated marketing plans to enhance brand visibility and market penetration * Oversee digital marketing, content strategy, campaigns, and lead generation initiatives * Manage brand positioning with a focus on sustainability, compliance, and innovation * Analyse market trends, competitor activity, and customer insights to inform strategy Commercial Growth & Innovation * Identify new revenue streams, including recycling services, circular economy solutions, and consultancy * Collaborate with operations to align service delivery with customer expectations * Support product/service development based on market demand and regulatory changes Performance & Reporting * Set KPIs and track performance across sales and marketing functions * Provide regular reporting to senior leadership on pipeline, revenue, ROI, and campaign effectiveness * Manage budgets effectively to maximise return on investment