Campaigns Officer

Main Purpose of the job: Campaigns Officer To provide day-to-day communications support, planning and advice for the Council, providing high quality advice and work hands-on to deliver wrap-around support. To develop, implement and evaluate integrated communications and marketing campaigns that promote Lewisham Councils services, events and policies. To answer media enquiries that come into the Council in a timely fashion and to effectively use the media to promote Lewisham Councils services, policies and objectives. To be a trusted source of advice to officers, members, colleagues and external partners on a range of communications issues. To contribute to all of Lewisham Councils main communications channels. Summary of Responsibilities and Personal Duties: Campaigns Officer Develop communication strategies and plans for the Council and account manage a specific directorate/s and the services within it To be responsive to news and policy developments that impact the Council, its services and local communities To develop and implement insight led communications Take part in the press office rota, responding to a range of reactive media and social media effectively and to tight deadlines Take part in the 24 hour on-call out of hours press office rota, delivering emergency communications support when needed, some out of office work may be required Establish and maintain positive relationships with a range of journalists and media stakeholders To provide strategic communications advice to lead members and officers Work effectively with a range of Communications colleagues within the team to ensure communications are maximised on all Council channels To proactively look for new stakeholders with which to establish and develop effective working arrangements Equality & Diversity Campaigns Officer Awareness of and a commitment to Equality of Access and Opportunity in a diverse community with a understanding of how equality and diversity relates to this post Knowledge, Aptitude and Skills Campaigns Officer Knowledge and understanding of local government how it works and the major challenges it faces A highly effective communicator able to speak confidently, persuasively and articulately and to write clearly and effectively for a range of audiences on a range of issues S Ability to identify and manage threats to the reputation of the authority An understanding of the needs and challenges presented by diverse communities S Excellent interpersonal skills to motivate colleagues to achieve change and improve services Ability to work collaboratively with key individuals across an organisation and to develop effective partnerships with external partners S Ability to work independently and act calmly and effectively under pressure and to deadlines Experience Campaigns Officer Experience of developing communication strategies and campaign plans S Experience delivering digital communications across a variety of channels and creating content that cuts through S Experience of providing communications advice to senior managers and politicians Demonstrable experience of media relations, including managing negative or crisis situations

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