Regional Sales Manager

Job Title: Coldroom Area Sales Manager Location: Covering the Midlands to Southern England Salary: Competitive + Excellent Commission + Benefits About the Role We are seeking an experienced and driven Refrigeration/Coldroom Sales Manager to lead and grow our cold storage solutions business. This role is ideal for a commercially focused professional with a strong background in refrigeration, coldrooms, or temperature-controlled environments. You will be responsible for developing new business opportunities, managing key client relationships in your area, and driving revenue growth across multiple sectors including trade, hospitality, food production, pharmaceuticals, and logistics. Key Responsibilities * Identify and secure new business opportunities within target industries * Manage the full sales cycle from lead generation to internal project handover * Build and maintain strong relationships with clients, contractors, and stakeholders * Prepare and deliver sales proposals and presentations * Collaborate with engineering and project teams to ensure client requirements are met * Monitor market trends, competitor activity, and customer needs * Achieve and exceed sales targets and KPIs * Provide regular sales forecasts and reports to the Managing Director Requirements * Proven experience in sales within coldroom, refrigeration, or a related industry * Strong technical understanding of cold storage systems and solutions * Demonstrated ability to close deals and meet sales targets * Excellent communication, negotiation, and relationship-building skills * Self-motivated with a results-driven approach * Ability to manage multiple sales avenues and priorities effectively * Full clean UK driving license * Eligibility to work in the UK Desirable * Existing network within hospitality, food, pharma, or logistics sectors * Knowledge of industry regulations and compliance standards What We Offer * Competitive basic salary with uncapped commission structure * Company car fully expensed * Generous Pension scheme