Senior Data Scientist - MMM

Harnham - Data & Analytics Recruitment Careers

ScreenedRemote

London

£70,000 - £90,000/annum

Posted 2 weeks ago

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About the role

Senior Data Scientist - Marketing Mix Modelling (MMM) | £70,000-£90,000 | Fully Remote UK

We're looking for a commercially minded Senior Data Scientist to join a fast-growing, purpose-led travel marketplace.

This is a high-impact role focused on Marketing Mix Modelling (MMM), incrementality and marketing effectiveness, helping the business optimise investment as it plans to significantly increase marketing spend next year.

Key responsibilities:

Own and develop MMM to measure channel effectiveness, diminishing returns and marginal acquisition costs.
Design incrementality experiments, including geo tests and conversion-lift studies.
Build and enhance Customer Lifetime Value (LTV) models.
Improve marketing attribution and measurement in a privacy-first landscape.
Translate analytical insights into actionable marketing budget recommendations.
Use AI to accelerate analysis, experimentation and reporting.

What we're looking for:

Strong hands-on experience in MMM and marketing measurement.
Excellent statistical, causal inference and experimental design skills.
Strong SQL and Python capabilities.
Understanding of paid media, attribution and customer acqui...

About this listing

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