Sales Manager - North of England

Job Description

About Delice De France:

A trusted leader in high quality frozen bakery products, helping bring exceptional quality to customers across the UK. As part of our sales team, you'll build strong customer relationships, identify new business opportunities, and promote a range of over 700 bakery products. If you're passionate about sales, enjoy working in a fast-paced environment, and want to be part of a company that values ambition, teamwork, and career development, we'd love to hear from you. Location:

Do you have the following skills, experience and drive to succeed in this role Find out below.

Based in the North of England, this is a field-based role offering the opportunity to work across a varied customer base throughout the region. Regular travel is an essential part of the position.

Purpose of a Sales Manager:

As a people manager within DDF, it is your role to establish and maintain the performance of your team utilising management skills to deliver the required business results.

You will be expected to display certain key behaviours such as being an effective role model who has high performance expectations of yourself and your team along with the ability to offer individual support and coaching.

The purpose of the Sales Manager role is to support, direct and coach team members to deliver their KPIs through developing their skills and competencies.

You will ensure that the team, have all the tools and information required to achieve their targets.

Reporting & Key Contacts of a Sales Manager:

Managing a team of Sales Development Representatives (SDR), the team size will vary by geography (broadly split between North & South) with a maximum of 12 direct reports.

Reporting to the Sales Operations Director, this role will need to work closely with Channel Managers, Channel Executives, Customer Engagement, Marketing & Hardware to ensure consistent and seamless service delivery to maximise all opportunities.

Other Key Contacts:

Sales Data Admin, HR, Business Insights, AR, Technical, Product Team, Operations & Supply Chain.

Duties & Responsibilities of a Sales Manager:

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• Lead, engage & motivate field sales team members to ensure KPIs are met.

Support & manage the field sales team to win new business and to maintain their territory ledger & develop year on year growth.

Working with the Sales Operations Director, develop an annual plan for the field sales team to deliver their KPIs.

Work within the Channel Teams to deliver account plans at a sold to level on accounts which receive field coverage.

Deliver in person coaching through field accompaniments & audits to develop the teams skills and knowledge. Minimum 3 coaching accompaniments per week. Minimum 1 field audit per period.

Ensure that all Team members have the required skill & product knowledge levels to deliver against KPIs.

Organise further training where required to support skill & product knowledge development.

Working with the Field Sales Controller, ensure all team members have objectives, appraisal & development plans in place.

Complete a full induction for all SDR new starters.

Run a team meeting every Quarter, ensure that all objectives for the forward Quarter are briefed & the Team have a clear KPI action plan.

Support with weekly Teams catch ups as required.

Promptly respond to all customer enquiries to make sure all issues are addressed & resolved as quickly as possible.

Ensure team have plans in place for maintaining ledger.

Ensure all team members have appropriate presentation materials & presenters to be used in every call.

Support team members on the creation & implementation of effective journey planners.

Lead field sales team on group prospecting days for agreed DDF focus areas.

Support individuals on developing their prospecting skills.

Conduct reviews of team member performances Actuals v. Targets

Identify & manage poor performers through development plans & personal improvement plans.

Manage absence through RTW interviews.

Carry out investigations where appropriate.

Ensure half year, full year reviews as well as individual development plans are completed within published deadlines.

Apply all HR policies and processes as required and appropriate. xwzovoh

Skills & Experience of a Sales Manager:

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• Knowledge and experience of foodservice & retail

Minimum of 3 years people management experience

Field Sales & Account Management experience

Experience of managing, training & coaching field-based teams

Strong organisational, planning & time management skills

Strong negotiation skills with ability to influence at all levels

Confident communication skills; verbal, written & numerical

Demonstrable drive, enthusiasm & commitment

Benefits of a Sales Manager:

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• Company Pension Scheme

Company Life Assurance for added peace of mind

Company Car or Car Allowance

Free On-Site Parking

Employee Referral Scheme

Long Service Recognition & Awards

Generous 50% Staff Discount on Company Products

Eyecare Voucher Scheme

Employee Assistance Programme (EAP) including:

24/7 confidential support line

Access to our Wellbeing App, offering health and wellbeing resources, exclusive discounts, and employee perks

DDF Values & Behaviours:

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• Level 2

Entrepreneurial Spirit

Evolve

Building Bonds

Beam with Pride and Love What You Do

Innovative Excellence

Aim High

Commit to Action & Ownership

This role would suit someone with experience in Foodservice and/or Retail Sales and Field Sales Management.