Exec Director - Marketing Science (Econometrics / MMM)

Are you an experienced analytics / marketing science professional with experience of consulting across client MMM / econometrics projects?

Read the overview of this opportunity to understand what skills, including and relevant soft skills and software package proficiencies, are required.

This role is within the Marketing Science team of a well-known media group, based in Central London.

The role is focussed on a key client who specialise in data-driven marketing campaigns.

You must have strong experience of econometrics projects (client consulting and previous model building) to be considered for this position.

Salary to £95,000 + a range of fantastic benefits.

Role Summary;

Responsible for the project management of the advanced marketing analytics programme through the clients team based in London, specifically MMM projects.

You will be a key client contact for the team and agency, delivering strategic consulting, client presentations and updates.

Responsibilities;

This is a pivotal role within a highly strategic and data savvy global account and must ensure:

• Be the primary day-to-day contact for the client and team enquiries
• Manage project plans for the client
• Be capable of delivering modelling output to clients via presentations and dashboards
• Work closely with clients to understand their business objectives and provide strategic insights and recommendations.
• Support and mentor junior team members
• Hands on presentation development and delivery of summary presentations, meta analyses, and thought leadership from client analytic engagements.

Experience Required;

• Experience with business intelligence, advanced marketing analytics, marketing mix modelling, econometrics or related analytics experience.
• Have experience of delivering complex multi-market MMM projects – in particular retail.
• Have knowledge of R, SAS and other econometric applications.
• Have experience of Tableau visualisation dashboards – ideally, considerable hands-on knowledge
• Strong working knowledge of Microsoft PowerPoint and Excel.
• Comfortable developing presentations using insights derived from analytics. xwzovoh
• Experience working in a global environment managing cultural, time zone, and working style differences.