About the role
Thorn Baker Industrial Recruitment are currently recruiting for a SEO Copywriter to work for a successful client of ours in the Heanor area of Derbyshire.
Are you a detail-oriented writer with an interest in understanding how things work, researching technical topics, and turning that knowledge into accurate and authoritative content? We are on the hunt for someone with copywriting experience who can translate complex automotive systems into informative content that performs in search.
About the role:
Your main objective will be to produce informative, engaging and accurate content that adheres to current SEO best practice and drives website traffic and conversions.You will work across SEO strategy and content creation, owning projects from research through to publication and working within structured workflows and templates.
Highlights and Benefits:
£27,000 - £30,000 per annum
Monday - Friday 9:00am - 17:30pm
32 days holiday per year (including bank holidays).
Access to a fully equipped company gym
Full on-the-job training, with continuous development throughout your career
Access to funded training in SEO and digital marketing
Excellent long-term career progression
Recreation facilities (Full VR driving/gaming simulator/dart boards/pool tables).
Free takeaway meal every Friday
Role & Responsibilities:
Conduct detailed market research and collect data to support product marketing strategies.
Produce structured landing page proposals based on research findings.
Develop a deep technical understanding of our service offering and internal processes to inform relevant content.
Write clear, informative, and accurate technical content focused on automotive electronic systems.
Translate complex technical information into easily digestible and engaging content for garages and technicians.
Maintain current knowledge of SEO best practice and search engine algorithm changes to ensure content is always optimised and search engine rankings maximised.
Proactively monitor and analyse content performance, making data-driven adjustments as required and sharing insight with the team.
What we're looking for:
Proven copywriting experience, with a focus on SEO - ideally within a technical subject area (automotive, engineering, electronics, science or similar).
Experience with SEO tools (e.g., Ahrefs, SEMrush, Moz) and analytics platforms (e.g., Google Analytics, Google Search Console) is preferred.
Strong research skills and ability to understand unfamiliar technical systems quickly.
Excellent written English and attention to detail.
Forward-thinking and prepared to generate and share ideas.
Adaptable and excited by fast-paced growth and innovation in a rapidly evolving business.
An interest in automotive technology and developing a deep technical understanding of our services.
How to Apply:
Apply now with your CV! Successful candidates can typically expect to start within a week.
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