About the role
Lead ASU London's international recruitment to grow enrolment and revenue, collaborating with global partners. Hybrid London role with strategic impact and international travel.
Head of International Recruitment
Reports to: Executive Director, Enrolment Management
Salary: Up to £85,000 per annum, depending on experience
Hours: Full Time
Contract: Permanent
Location: Central London (hybrid working)
About Us
ASU London is an independent, UK-accredited provider of higher education focused on delivering?world-class opportunities to students who are seeking a practical, future-ready education, drawing on curriculum from one of the world’s top universities,?Arizona State University.
About The Role
The Head of International Recruitment leads ASU London’s international recruitment function, with responsibility for driving international student enrolment growth and revenue performance.
The Head of International Recruitment is responsible for managing the delivery of ASU London’s international recruitment strategy via both internal teams and key external partners. They will work to achieve ambitious targets that will include both enrolment and revenue volumes and will ensure high-quality international applicants are sourced regardless of channel, acting as a key gatekeeper when necessary.
As the lead for international recruitment, the Head of International Recruitment will lead the ASU London International Recruitment Team working collaboratively with our strategic international recruitment partners, providing support, guidance and management where necessary. Building and maintaining strong relationships with key external stakeholders will be a significant element of the role.
The postholder will be expected to implement a data-driven approach to monitor performance, risk and opportunities across the full student recruitment lifecycle—from lead generation through to enrolment. Alongside their work with key external partners, they will focus on building a high-performing, conversion-focused recruitment operation while ensuring a high-quality prospective student experience.
The role operates at a senior level within a complex, multi-partner environment, requiring strong commercial, strategic and stakeholder management capability. The postholder is expected to undertake frequent international travel to represent ASU London to prospective students, staff, stakeholders and channel partners.
This role sits within a broader partnership framework in which Cintana is responsible for nurturing and referring all leads for ASU London sourced by Arizona State University (ASU); accordingly, the postholder will be expected to work within and support this model.
The role will also contribute to broader enrolment planning and work closely with colleagues across marketing, admissions, and academics to deliver sustainable growth.
Key Responsibilities
* Strategy & Planning
* Recruitment Performance & Conversion
* Operations & Service Delivery
* Partnerships & External Engagement
* Data, Insight & Performance
* Leadership & Team Management
Key Relationships
* Marketing, Admissions and Academic teams
* Partners, including Cintana, ASU, Kaplan, other agents and pathway providers
* Schools, colleges and other international stakeholders
The Successful candidate will have significant experience in international student recruitment within higher education, a proven track record of delivering against recruitment and/or revenue targets in a target-driven environment, strong understanding of the student recruitment lifecycle, including lead generation, nurturing and conversion and experience in developing and delivering recruitment plans across multiple international markets. With exceptional stakeholder management skills, with the ability to influence and collaborate across functions, third parties, and within complex matrix organisations, experience of working with CRM systems and recruitment technologies, demonstrable experience of leading and developing high-performing teams and prior experience managing commercial contracts with third parties.
They will have strong leadership capabilities and success in the role will look like the achievement of international enrolment and revenue targets, with clear impact on institutional growth and improved conversion rates and pipeline performance.
Closing date for applications: Friday 29th May 2026
Interested?
If you would like to find out more, please click the apply button. You will be directed to our website to complete your application for this position.
This role is exempt from the Rehabilitation of Offenders Act 1974.
In addition, you are required to submit to a Disclosure and Barring Service (DBS) check.
No agencies please
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