Paid Media Operations Specialist, EMEA

Screened
london
Posted 1 week ago
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About the role

About the Team:Join our media team at TikTok, where creativity and data-driven strategies come together to drive impactful results. Our team is dedicated to leveraging media partnerships, cutting-edge technologies, and strategic insights to enhance TikTok’s presence and growth across multiple markets globally. We thrive on collaboration, innovation, and a relentless pursuit of excellence in everything we do.As a Media Team Operations Specialist, you will:- Support the planning, execution, and optimisation of media campaigns across digital and traditional platforms.- Work closely with agency teams of planners, buyers, and account teams to ensure campaigns are delivered efficiently, on time, and within budget. Seamless management of day-day operations- Coordinate with internal teams and external media partners for smooth execution.Ensure accurate implementation of media schedules and placements- Monitor campaign performance and flag optimisation opportunities. Assist in budget tracking, creative asset deliveries and pacing. Maintain up-to-date media data and documentation- Analyse key metrics (reach, impressions, CTR, CPC, CPA, ROI, etc.). Ensure diligent post-campaign analysis and learning documentation with external agency partners. Present insights to internal teams and stakeholders when required- Analyze the effectiveness of media campaigns to optimize spend and performance, draw insights, and communicate data-driven, actionable takeaways that support the marketing team’s goals.- Ensure timely delivery of reports, updates, and materials. Maintain strong working relationships internally with cross functional teams and externally with Agency/Media partnersMinimum Qualification(s):- Bachelor’s degree or above in communications, marketing, journalism, or related fields.- At least 2+ years experience in media, marketing, or advertising. Agency experience is an advantage- Strong project management skills, experience with campaign planning cycles, and managing large budgets.- Demonstrated ability to independently manage successful campaigns, including planning, testing, and ongoing optimization.- Ability to prioritize and juggle multiple projects and varying phases of a campaign in a matrixed environment.- Strong attention to detail and organisation skills. Proactive, reliable, and solutions-oriented mindset.Preferred Qualification(s):- Flexibility and the ability to pivot in real-time with a creative approach to problem-solving.- Team player with strong collaboration skills. Comfortable working with people from different cultural backgrounds.- Be willing to roll up your sleeves, be resourceful and help the team build from the ground up.Req ID: A71886

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