Head of Marketing

Box Leisure Recruitment Head of Marketing

Location: Lancashire / North West
Salary: £65,000 + Benefits
Accommodation available if required
Working pattern: Monday – Friday
Employment: Permanent Full Time
Company: Box Leisure "The Cutting Edge of Leisure Careers"

The Role

As Head of Marketing, you will take ownership of the full marketing strategy across the business, driving lead generation, brand awareness, digital growth, and customer engagement. You will be expected to operate strategically whilst remaining hands‑on operationally, with the ability to personally manage and optimise campaigns without relying heavily on external agencies or outsourced support. This role suits a commercially astute marketing professional from hospitality, leisure, holiday parks, property, lifestyle or premium consumer sectors.

Key Responsibilities

• Lead and deliver the company‑wide marketing strategy
• Drive qualified lead generation across digital platforms
• Manage and optimise Google Ads and PPC campaigns
• Develop and implement SEO strategies to improve rankings and organic traffic
• Oversee website performance, user experience, and conversion optimisation
• Manage all social media platforms and content direction
• Create and execute high‑performing digital marketing campaigns
• Analyse marketing performance data and ROI metrics
• Strengthen brand positioning across multiple channels
• Work closely with senior leadership on business growth strategy
• Identify new marketing opportunities and audience growth areas
• Deliver a modern, premium brand presence aligned to the company vision

What We’re Looking For

• Proven experience in a senior marketing leadership role
• Strong hands‑on knowledge of:
  • SEO
  • Google Ads / PPC
  • Social Media Marketing
  • Website optimisation
  • Digital campaign management
  • Lead generation
• Ability to operate independently without reliance on external marketing agencies
• Commercially focused with strong analytical ability
• Experience managing marketing budgets and campaign ROI
• Strong understanding of premium consumer brands
• Creative thinker with excellent communication skills
• Hospitality, leisure, property, or lifestyle sector experience highly advantageous

What’s On Offer

• £65,000 basic salary
• Monday to Friday working pattern
• Accommodation available if required
• Opportunity to make a genuine impact within a growing business
• Autonomy and creative freedom
• Long‑term career opportunity within a premium leisure brand
• Supportive, family‑led culture with ambitious growth plans