About the role
Ready to own a territory? Whether you're making your move into sales or already living it, Watson Fuels wants to hear from you.
Niche Recruitment is proud to be partnering with Watson Fuels to recruit Account Executives across its depot-based regional teams. If you're commercially minded, enjoy building genuine customer relationships, and want a role where your patch is truly yours to develop, this is worth reading.
You don't need fuel or energy sector experience to be successful here. Watson Fuels is particularly interested in people who understand how to work with customers, build trust, and spot opportunities. You might currently be working in retail, hospitality, call centre sales, merchandising, logistics, or another customer-facing environment where you're used to managing relationships and solving problems. Sector knowledge helps, but it won't make or break your application. What matters is how you think, how you work, and how you treat customers.
If you bring the right attitude, curiosity, and willingness to learn, the rest can be taught.
This is a hybrid, regional role. You'll manage your own territory, work closely with depot, operations, and planning teams, and play a genuine part in delivering a service customers rely on every day. You'll also be supported with onboarding, product training, and guidance from experienced colleagues to help you get up to speed quickly.
What the role involves
Managing and growing a defined customer territory, this patch becomes yours to own
Building strong, lasting relationships with new and existing customers
Spotting and converting opportunities to win new business and grow existing accounts
Serving as the main commercial point of contact for your customer portfolio
Handling pricing conversations confidently within agreed guidelines
Collaborating with operations, planning, and customer service teams to keep things running smoothly
Keeping your sales pipeline healthy and your CRM records accurate
Keeping a sharp eye on competitor activity, pricing trends, and local market shifts
Bringing insight to the table to shape local and regional sales strategy
Managing your diary with discipline to make sure every opportunity gets the follow-up it deserves
What Watson Fuels is looking for
Sales or strong customer-facing experience, sector background is a bonus, not a barrier
Solid organisational skills and confident diary management
Comfortable working to targets and KPIs, and motivated by hitting them
Strong communication and relationship-building skills, people buy from people they trust
A professional, customer-first approach in everything you do
Good IT literacy and confidence using a CRM
What's on offer
Competitive salary
Uncapped commission paid monthly, so your efforts are rewarded quickly and without a ceiling
25 days' holiday plus bank holidays
Matched pension contributions
Private medical and dental cover
Employee benefits and wellbeing support
A genuine opportunity to grow with one of the UK's most trusted fuel businesses
Why this role could be your next step
Whether you're an experienced sales professional ready for a new challenge, or someone from a customer-facing background looking to step into territory sales for the first time, this role is built for people with potential as much as a proven track record.
You'll have real commercial ownership, a supportive team behind you, and the freedom to build something you're proud of. If you're motivated, customer-focused, and ready to back yourself, we'd love to hear from you.
Ready to learn more? Apply now with your up-to-date CV and a member of our team will be in touch to discuss next steps
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