Regional Content & Insights

Job Title: Regional Content & Insights Lead

Salary: £40,000 - £45,000

Location: London, Hybrid

Job Reference Number: 35680

Increase your chances of an interview by reading the following overview of this role before making an application.

A leading B2B media & events business is looking for a new Regional Content & Insights lead to deliver engaging and insightful content to their community of digital infrastructure experts.

This business's content and events provide senior industry figures and investors with the intelligence and connections they need to navigate a fast-moving sector. You will be joining them as they build on their long-standing news function to produce content that positions them as the leading voice for the digital infrastructure sector.

You will leverage their existing relationships with C-suite level contacts and industry experts to set up conversations that identify the emerging trends and developments that will define the market, transforming those insights into content that creates value for this business, and this packaging content across print magazines, websites, newsletters and webinars. In addition, you will work closely with their business's production and events team on wrap-around content for their events, as well as attending those events to interview attendees and capture the key conversations. You will establish trusted relationships across your regional market and develop an active pipeline of stories and interviewees.

This is a varied role that which combines aspects of journalism, conference production and content marketing, and would enable you to build a public market profile by representing the business at industry events. Knowledge of the digital infrastructure is helpful but not required as full sector training will be provided.

Key responsibilities

• Develop expertise across the digital infrastructure ecosystem for your assigned region and become an established figure and trusted contact within this regional market.
• Produce insight-led content that provides executives with actionable market intelligence through features, market reports, opinion pieces and interviews.
• Collaborate closely with the sales & marketing teams to create content that promotes audience growth, and the production & events teams on content that supports their events and ensures they become year-round content assets.

Key requirements

• An experienced journalist, conference producer or market analyst who knows how to find the key stories and trends that define a market and then producing engaging content with them.
• Comfortable interviewing senior executives and industry experts across multiple formats including, face to face, on stage, on video, on webinars and podcasts.
• Commercial sensibility and experience collaborating with events production, sales and marketing. xwzovoh
• Strong interest in the digital infrastructure sector.