BDM/ Area Sales Manager

This role as a Business Development Manager/Area Sales Manager responsible for driving sales growth, developing key customer relationships, and increasing market share across a defined territory.

The successful candidate will work closely with distributors, wholesalers, retailers, and key accounts to identify new business opportunities while ensuring strong execution of sales strategies and promotional activities.

Client Details

A growing FMCG business. With products stocked across major grocery, convenience and wholesale accounts, our client is seeking an ambitious BDM to support the continued growth of its commercial function.

Description

• Deliver monthly, quarterly, and annual sales targets within the assigned territory.
• Identify and secure new business opportunities across independent retailers, convenience stores, wholesalers, and regional accounts.
• Develop and implement territory sales plans to maximise revenue and market penetration.
• Increase product distribution, visibility, and availability across key customer accounts.
• Develop a structured journey plan to optimise customer coverage.
• Ensure merchandising standards and promotional compliance are maintained.
• Collaborate with marketing teams to execute regional campaigns and product launches.

Profile

A successful Business Development M...