New Car Sales Manager

Job: Sales Manager – New Car Sales

Location: Liverpool

Is this the role you are looking for If so read on for more details, and make sure to apply today.

Salary: £55,000 Basic | OTE £85,000+ (Realistic £100,000)

Hours: Average 5-day week | 1-in-2 Saturdays

About the Role

We are recruiting on behalf of our client for an experienced and driven Sales Manager to lead a high-performing new car sales team within a fast-paced, premium retail environment.

This is an excellent opportunity for a proven automotive Sales Manager to take ownership of performance, develop a successful team, and deliver a first-class customer experience. You’ll be working within a well-established business that provides strong operational support, consistent stock availability, and clear processes to help you succeed.

Key Responsibilities

Lead, motivate, and develop a team of Sales Executives

Drive sales performance, profitability, and achievement of KPIs

Manage stock levels, pricing, and margins effectively

Ensure full compliance with FCA regulations and sales processes

Deliver a professional, customer-first sales experience

Coach and mentor team members to build capability and confidence

Work closely with senior leadership on business strategy and performance improvement

What We’re Looking For

Proven experience in an automotive Sales Manager role

Strong leadership and team development skills

Commercial awareness with the ability to drive profitability

A customer-focused and results-driven mindset

Good understanding of compliance and FCA requirements

Full UK driving licence

What’s on Offer

£55,000 basic salary with realistic OTE of £85,000+

Opportunity to earn £100,000+ through strong performance

35 days annual leave (including bank holidays)

Ongoing training and professional development

Clear career progression opportunities

Company car scheme and employee discounts

Private healthcare and wellbeing support

Company pension and life assurance

Employee rewards, recognition schemes, xwzovoh and events

Working Pattern

Average 5-day working week

2-week rotating shift pattern

1-in-2 weekend rota (Saturday working included)

Apply Now

If you’re an experienced automotive Sales Manager ready to lead from the front and drive results in a high-performing environment, we’d love to hear from you.

Benefits:

• Company car
• Company pension
• Cycle to work scheme
• Free parking
• On-site parking

Experience:

• Motor Sales Manager: 2 years (required)

Licence/Certification:

• Driving Licence (required)

Work Location: In person