Field Marketing Manager, UK (Hybrid)

Attentive is the AI marketing platform for 1:1 personalization redefining the way brands and people connect. We’re the only marketing platform that combines powerful technology with human expertise to build authentic customer relationships. By unifying SMS, RCS, email, and push notifications, our AI-powered personalization engine delivers bespoke experiences that drive performance, revenue, and loyalty through real-time behavioral insights.Recognized as the #1 provider in SMS Marketing by G2, Attentive partners with more than 8,000 customers across 70+ industries. Leading global brands like Crate and Barrel, Urban Outfitters, and Carter’s work with us to enable billions of interactions that power tens of billions in revenue for our customers.With a distributed global workforce and employee hubs in New York City, San Francisco, London, and Sydney, Attentive’s team has been consistently recognized for its performance and culture. We’re proud to be included in Deloitte’s Fast 500 (four years running!), LinkedIn’s Top Startups, Forbes’ Cloud 100 (five years running!), Inc.’s Best Workplaces, and the Human Rights Campaign Foundation's Corporate Equality Index!About the RoleThis is a pivotal role at the intersection of field events, partner marketing, and content programming. You'll sit within our Global Events & Partner Marketing team, working closely with sales leadership, Product Marketing, Content, and the Event Marketing team to drive pipeline and deepen relationships with priority accounts and partners.You'll own the strategy and execution of field events and partner marketing programs across the UK and broader European market. From intimate executive dinners to sponsored partner hosted events, you'll hold yourself accountable to the pipeline and business outcomes they generate.If you thrive in a fast-paced environment, love building from the ground up, and believe great events can genuinely move deals, this role is for you.What You’ll AccomplishField Event Strategy & PlanningOwn the strategic planning of field events — including event type, timing, format, audience, goals, and success metrics, developed in close partnership with regional sales leadershipLead communication and alignment with field sales teams on attendee strategy, pipeline targets, and ownership of outcomesOwn all customer-facing communications tied to field events: invitations, nurture sequences, reminder cadences, and post-event follow-upPartner Marketing & SponsorshipsManage all partnership events end-to-end, including sponsorship deliverables, logistics, communications, and internal coordinationBuild and maintain strong relationships with key partners, agency networks, and industry associations across the UK and EuropeDevelop co-marketing initiatives with partners that drive joint pipeline and brand visibility in target marketsEvent Execution & Cross-Functional CollaborationPartner closely with the Event Marketing team on logistics, production, operations, and on-site experience executionCollaborate with Product Marketing and Content on event programming ensuring speakers, sessions, and content are tailored to target industries, accounts, and audiences, and aligned to each event's business objectivesABM & Pipeline ImpactDrive an ABM-led approach to field campaigns, prioritizing high-value target accounts, key customer relationships, and critical pipeline opportunitiesTrack and report on event performance, pipeline contribution, and KPI achievement in partnership with sales and marketing stakeholdersYour Expertise 5+ years of experience in field marketing, event marketing, or integrated marketing in a B2B SaaS or technology companyDemonstrated track record of planning and executing field and partner events that generate measurable pipelineExperience managing partner or sponsorship programs, including deliverable tracking and joint go-to-market planningStrong project management skills with the ability to run multiple programs simultaneously without dropping detailsExperience developing event content strategies and working with Product Marketing or Content teams on messaging, speakers, and programmingFamiliarity with ABM methodology and a bias toward targeting the right accounts, not just filling seatsExcellent communicator, comfortable presenting to and aligning with senior sales stakeholdersComfort with data, you can pull reports, interpret pipeline metrics, and make decisions from themComfortable working from our office in Shoreditch 2 days a weekNice to HavesExperience working on both sides of the Atlantic — navigating a US-headquartered company while owning a regional programFamiliarity with the retail, ecommerce, or D2C brand landscapeBackground in partner or channel marketing at a SaaS company#LI-JH1 #LI-HybridBy applying for this position, your data will be processed as per Attentive's Privacy Policy. Attentive Company ValuesDefault to Action - Move swiftly and with purposeBe One Unstoppable Team - Rally as each other’s championsChampion the Customer - Our success is defined by our customers' successAct Like an Owner - Take responsibility for Attentive’s successLearn more about AWAKE, Attentive’s collective of employee resource groups.If you do not meet all the requirements listed here, we still encourage you to apply! No job description is perfect, and we may also have another opportunity that closely matches your skills and experience.At Attentive, we know that our Company's strength lies in the diversity of our employees. Attentive is an Equal Opportunity Employer and we welcome applicants from all backgrounds. Our policy is to provide equal employment opportunities for all employees, applicants and covered individuals regardless of protected characteristics. We prioritize and maintain a fair, inclusive and equitable workplace free from discrimination, harassment, and retaliation. Attentive is also committed to providing reasonable accommodations for candidates with disabilities. If you need any assistance or reasonable accommodations, please let your recruiter know.