Business Development Lead

Role: Business Development Lead Location: Coventry Working Arrangement: Hybrid Salary: Up to £60k What this role actually is (without the fluff): This isn’t just “sales.” It’s about spotting where we can genuinely help organisations do better, building trust with the right people, and turning that into long-term, meaningful work. You’ll be the person connecting the dots between: · what clients actually need (often not what they say they need), · what we’re great at doing · where there’s real opportunity to grow. What you’d do day-to-day · Getting out there (calls, meetings, events) and building relationships with organisations that could genuinely benefit from what we do · Turning conversations into opportunities — and opportunities into actual work · Owning the full journey: from first intro → understanding the problem → shaping the solution → closing · Working closely with the internal team so what we’re selling actually makes sense and delivers · Keeping a clear view of the pipeline (what’s coming, what’s stuck, what’s worth chasing) · Spotting patterns and opportunities — not just reacting to what’s in front of you · Helping shape how we talk about ourselves (proposals, messaging, positioning) What success looks like · A steady flow of good-fit opportunities (not just volume for the sake of it) · Strong relationships where clients trust us early · Winning work that actually delivers impact — not just ticking revenue boxes · Helping the business grow in a way that feels intentional, not random The kind of person suits this role · You’re naturally curious — you ask good questions and actually listen · You’re comfortable leading conversations (even with senior people) without being pushy · You’re commercial, but not transactional · You’re organised enough to manage a pipeline without it managing you · You like figuring things out — especially when there isn’t a clear playbook · You don’t need loads of structure to get moving, but you can create it when needed · You care about doing good work, not just closing deals The less obvious bits (but important): · You’ll need to balance strategy and hands-on work — this isn’t just big-picture thinking · You’ll be working closely with a small team, so how you communicate and collaborate matters a lot · There’s probably a mix of autonomy and accountability — you’re trusted, but expected to deliver · You’ll need to be comfortable representing the business externally (you are the face of it in many cases) Why this role is interesting · It’s not a “volume sales” role — it’s about thoughtful growth · You get real influence on how the company grows, not just hitting targets · You’re close to both the client side and delivery side, which is where the interesting decisions happen · It suits someone who likes building something, not just maintaining it We welcome diverse applicants and are dedicated to treating all applicants with dignity and respect, regardless of background