MMM Specialist

Harnham - Data & Analytics Recruitment

Screened

Charing Cross, London

£480 - £550/day

Posted 2 days ago

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About the role

Job Description

Interested in learning more about this job Scroll down and find out what skills, experience and educational qualifications are needed.

MMM SPECIALIST

£480 - £550 PER DAY OUTSIDE IR35

REMOTE (MUST BE UK BASED)

3 MONTH CONTRACT

THE COMPANY:

This business is undergoing a major shift in how it uses data - moving from strong reporting foundations to a more insight-led, strategic analytics function. With significant investment in growth and product, they are focused on better understanding member behaviour, engagement, and retention.

THE ROLE:

As an MMM Specialist, you'll take ownership of building and embedding a marketing measurement framework that enables the business to understand which channels, campaigns, and investments are truly driving growth.

Key responsibilities include:

Designing and implementing Media Mix Modelling (MMM) to evaluate channel performance across online and offline media
Leading on incrementality testing to distinguish true impact vs. observed performance
Developing a measurement framework to guide marketing investment decisions and budget allocation
Identifying quick wins while also setting out a longer-term roadmap for measurement maturity
Partnering with marketing and growth teams to translate insights into clear, actionable recommendations
Supporting partner and retail media measurement, including demonstrating ROI and value to external partners

YOUR SKILLS AND EXPERIENCE:

Proven experience in Media Mix Modelling (MMM) and marketing measurement
Strong understanding of incrementality, attribution, and causal inference
Advanced SQL skills xwzovoh and experience working with large datasets end-to-end
Experience with Python (or similar) for modelling and statistical analysis
Familiarity with dbt and visualisation tools (e.g. Looker, Lightdash, or similar)
Ability to translate complex modelling outputs into commercial recommendations
Experience working in fast-paced, consumer-facing or digital environments

HOW TO APPLY:

Please register your interest by sending your CV to Mojola Coker via the apply link on this page.

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