Senior Business Development Manager

Senior Business Development Manager – Healthcare (NHS Focus) Location: Bristol or London Hybrid (Once per week) + regular travel Package: Up to £55k base + commission scheme on recurring revenue (20%) Hunter-led NHS sales professional? Ready to own a territory and win net-new business from scratch? Overview An established and growing technology business is looking to hire a Senior Business Development Manager to drive new business growth across the UK NHS sector. This is a front-line, revenue-owning role focused on opening doors, building relationships, and creating new opportunities in a largely untapped, greenfield market. You’ll take full ownership of your territory, building pipeline from zero and establishing strategic footholds within NHS organisations, representing a proven, already adopted product with strong credibility in the sector The role is centred on early-stage engagement and revenue generation, with internal teams supporting later-stage activities such as bids, procurement processes and product demonstrations. Key Responsibilities Identify, target and win new NHS customers across Trusts, ICSs and associated bodies Build and develop a strong pipeline of new business opportunities from a cold start Lead outbound activity including account mapping, stakeholder engagement and relationship building Establish credibility with senior stakeholders across digital, IT, transformation and commercial functions Create and progress early-stage opportunities through to qualified pipeline and commercial agreement Navigate and drive momentum within complex, multi-stakeholder NHS environments  Key Requirements Proven track record in business development within the UK NHS or healthcare sector Demonstrated success in winning new logo business in complex, regulated environments Strong experience in proactive, outbound sales and opportunity creation Must have experience selling SaaS or software solutions Comfortable operating in a greenfield territory with minimal existing pipeline Deep understanding of NHS structures, stakeholders and buying dynamics Role Profile 100% focused on new business development and opportunity creation No responsibility for bids, tenders or product demonstrations Emphasis on relationship-led selling and strategic access into NHS organisations High level of autonomy with full ownership of territory and pipeline Opportunity to build and shape a high-value territory from the ground up  Personal Attributes Self-starter with a strong commercial drive Resilient and comfortable working in an autonomous environment Strong communicator with the ability to influence senior stakeholders Strategic mindset with a focus on long-term account value Motivated by ownership, impact and tangible results  Opportunity True greenfield NHS territory with genuine ownership Uncapped earning potential with a strong commercial model Opportunity to build long-term revenue impact in a critical sector Representing a proven, established product already in use within the market