Media Associate - Mandarin

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Web Summit
ScreenedFull Time
london
Posted 4 days ago
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About the role

London / Beijing / ShanghaiMedia /Fulltime /HybridAbout the team:The Media team is at the heart of Web Summit, making sure that the world’s most influentialmedia attend, speak at and cover our events across the world. The team facilitates the bestexperience for the media during Web Summits, facilitating discussion and driving coverageacross multiple platforms.The Media team works with journalists on a daily basis, making sure that every significantmedia outlet, reporter and creator across the globe - whatever their platform - knows about,travels to and covers our events. In doing so, we drive awareness of our events as theworld’s premier tech conferences - and of Web Summit as the world’s leading techconference business.The team also secures the most impactful and relevant moderators for our stage content;arranges interviews, live podcasts, creator content, press conferences and announcements;tracks and analyses coverage; sources and highlights relevant content for attending media;and works closely with Web Summit’s key teams to ensure the maximum impact andvisibility of their work.The Role:You'd support Web Summit’s media and communications team in building relationships withChinese journalists and media organisations, particularly across Mainland China, HongKong, Taiwan and other Chinese-speaking markets.The ideal candidate is a bilingual PR/media professional who understands both Chinese andWestern media, can build relationships with journalists, identify stories that will resonate withChinese audiences, and turn Web Summit's speakers, partners, startups and technologystories into coverage.Who you are:Native Mandarin Speaker - you are fluent, comfortable and confident incommunicating in both Mandarin and English.You have a strong understanding of the Chinese media landscape and the Chinesetechnology/business ecosystem.You’re familiar with platforms such as WeChat, Weibo, Douyin, Xiaohongshu, Zhihuand other Chinese social media platforms, and are comfortable creating compellingChinese-language posts, short-form video concepts, social campaigns and editorialcontent.You’re creative, confident and articulate: a clear communicator with excellentpresentation and interpersonal skillsYou’re an adaptable and resourceful individual who can work to tight deadlines underpressureYou’re a strategic thinker with a proven track record of planning, executing andevaluating activity on a long-term basisYou’re an excellent team player, but with the ability to work on your own initiativeYou’re confident using AI tools and data to help manage and focus your workYou have previous experience dealing with media - as a journalist, or in relevant PRor marketing functions.You have a strong attention to detail in everything you doYou have a proven track record of achieving targets.What you’ll do:You’ll identify compelling stories, build relationships with journalists, coordinatemedia opportunities and help position Web Summit, its speakers, partners, investorsand startups within the Chinese media ecosystemYou’ll combine excellent communication skills with strong news judgement, culturalawareness and an ability to work at pace in a global events environmentYou’ll develop relationships with China’s leading media, influencers, creators, andrelevant communities, and ensure they attend our eventsYou’ll manage content for WeChat, Xiaohongshu, Weibo, Douyin, Bilibili and otherrelevant channelsYou’ll take ownership of a number of content stages and tracks, becoming an experton the media outlets and individuals who report on those tracksYou’ll use AI and data tools to ensure maximum efficiency, while maintainingimmaculate records on SalesforceYou’ll have the drive and ambition to convince world-renowned media professionalsto speak at our events, or chair talks with other high-profile speakersYou’ll develop and execute coverage planning strategies with top-tier media outletsand individuals before our eventsBenefits and perks:- Subsidised healthcare, dental, employee assistance programme (EAP) and more.- Pension contribution up to 6% (Irish-based only)- A dedicated in-house L&D department, with access to workshops, online learning andresources to help you excel in your career development.- Company laptop, generous annual leave and flexible working arrangements.- Our very own Tramway Team, which drives community and morale-boosting events foremployees to participate in.- Annual company get-togethers, charity days, and monthly wellbeing talks.- Wellness subsidy issued to all employees of 1000 per yearAt Web Summit, we embrace diversity and inclusion. We want talent from all walks of life tohelp us on our journey to digitise the conference sector. Hiring decisions are made purely onexperience, skills and the needs of the business.We may use artificial intelligence (AI) tools to support parts of the hiring process, such asreviewing applications, analyzing resumes, or assessing responses. These tools assist ourrecruitment team but do not replace human judgment. Final hiring decisions are ultimatelymade by humans. If you would like more information about how your data is processed,please contact us.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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