Territory Manager

Role Summary The Territory Manager is responsible for driving revenue growth across a defined geographical area, managing both existing accounts and developing new business opportunities within NHS and private hospital settings. This is a field-based, customer-facing role focused on building strong clinical and commercial relationships, supporting product adoption, and delivering sustainable growth across both revenue and capital product lines. Key Responsibilities Territory Ownership & Growth * Take full ownership of a defined territory, delivering against revenue targets and growth objectives * Develop a detailed understanding of each account, including clinical decision-makers, procurement processes, and current product usage * Identify opportunities to expand the use of existing products and introduce new solutions * Monitor competitor activity and position solutions effectively within the market Territory Planning & Strategy * Build and maintain a structured territory plan, identifying gaps and growth opportunities across accounts * Conduct regular account reviews, adapting strategy to overcome barriers and maximise opportunities * Work proactively to convert insights into actionable sales activity Business Development & Sales Execution * Generate and progress new business opportunities through a combination of networking, customer engagement, and marketing-led activity * Manage the full sales cycle from initial engagement through to close * Deliver compelling, tailored proposals and presentations aligned to customer needs * Utilise structured sales methodologies to effectively qualify and progress opportunities Customer Engagement & Relationship Management * Build and maintain strong relationships with clinicians, procurement teams, and key stakeholders * Engage customers through a mix of face-to-face and remote interactions * Act as a trusted partner, supporting clinical teams with product knowledge and application Clinical Support & Product Adoption * Support product implementation, onboarding, and ongoing usage within hospital departments * Deliver training and education sessions to ensure confident and effective product use * Identify and develop clinical advocates to drive engagement and long-term adoption * Provide feedback on product performance and customer experience to internal teams Collaboration & Cross-Functional Working * Work closely with marketing on local campaigns, events, and lead generation activity * Collaborate with Business Development Managers to support capital sales opportunities * Share market intelligence, customer insights, and pipeline updates with internal stakeholders What We’re Looking For * Proven experience in medical device or healthcare sales, ideally across NHS and private sectors * Strong track record of managing and growing a territory * Ability to build credibility with healthcare professionals and key decision-makers * Commercially aware with a consultative, solutions-focused approach * Self-motivated and organised, with the ability to manage a varied and autonomous workload * Understanding of NHS structures and procurement pathways * Experience in clinical environments or supporting product adoption is advantageous