Head of Membership

Lloyd Recruitment Services is pleased to be working with a long-standing client in the travel and membership sector, who is seeking a Head of Membership to join their team on the outskirts of surrey. This is an exciting time to join a business undergoing significant investment and transformation, with ambitious plans to grow its membership base and modernise its customer and loyalty proposition. Head of Membership Salary - £75,000 - £80,000 DOE Very generous car allowance 5% employer pension contribution 25 days plus bank holiday Discounts across hospitality and retailers Private medical insurance Free parking Life assuranceThe successful candidate will take ownership of the membership product strategy, including segmentation, pricing, benefits, and loyalty frameworks. You will play a key role in driving acquisition, retention, and lifetime value, working closely with Marketing, Commercial, IT, and Operations teams to deliver a seamless and commercially effective membership experience. This is a senior, high-impact role offering the opportunity to shape a core product within a well-established and forward-thinking organisation. Key Responsibilities: Own and develop the end-to-end membership product strategy Define membership tiers, pricing, and value propositions Lead segmentation strategy to support acquisition and retention Design and implement loyalty and benefits frameworks Drive membership growth, retention, and lifetime value (LTV) Partner with Marketing, IT, and Operations to deliver strategy Analyse performance data, churn, and customer behaviour Identify partnership and third-party growth opportunities Own membership budget and commercial performanceAbout You: Senior experience in product, proposition, membership, or loyalty roles Must have experience within travel, leisure, tourism, membership, subscription, or B2C loyalty-driven businesses Strong commercial and financial acumen (pricing, LTV, segmentation) Background in subscription, membership, or loyalty-driven businesses Strong stakeholder management and cross-functional leadership Highly analytical and data-driven decision maker Strategic thinker with strong execution capability Extra Information: Refer a friend and earn up to £500 (see website for details) Due to high application volumes, only shortlisted candidates will be contacted. If you don't hear from us within 5 days, please assume you have not been successful By applying, you accept Lloyd Recruitment Services' Privacy and GDPR Policy (see website)Lloyd Recruitment Services acts as an employment agency for this vacancy and is an equal opportunity employer