Manager of Performance Management
City of London, Greater London
Posted 4 days ago
About the role
Wholesale Manager/Director Full Time
Cou Cou is a female founded, purpose-driven, impact brand, redefining intimate-essentials for a new generation of women by bridging the gap between our lingerie and underwear drawer. Our mission is to reclaim the narrative of our intimates, celebrate our embodied female experience, everyday & reduce the environmental impact of our most disposed-of garments.
We are seeking an exceptional Wholesale Manager or Director to join our team and drive the next phase of our wholesale expansion. This role will hold full ownership of Cou Cou’s wholesale channel encompassing strategy, sales, operational excellence, and team leadership. The Wholesale Manager/Director will be responsible not only for driving growth with existing accounts but also for forging strong new partnerships with both major players and independent retailers. With full P&L responsibility, this person will balance commercial growth with disciplined account management to ensure healthy margins and premium brand positioning.
Full ownership of Cou Cou’s wholesale channel, shaping the short- and long-term strategy.
Full P&L responsibility for wholesale, ensuring profitable growth.
Build the right balance of majors (for volume) and indie doors (for discovery and touch point for Cou Cou girls).
Account Development & Growth
Drive growth with existing wholesale partners, ensuring strong, long-term relationships.
Establish new relationships with key doors globally, leveraging an extensive existing network.
Implement effective seasonal sell-in strategies to achieve ambitious sales targets.
Ability to manage currency, tax, and duty implications across markets.
Not just sell-through analysis but also market-level reporting
Maintain an in-depth understanding of the apparel wholesale market, retail landscape, and buying cycles.
Ensure Cou Cou’s wholesale assortment is aligned with market needs while protecting brand positioning.
Sales Analysis & Forecasting
Own all wholesale forecasting, budgeting, and reporting.
Monitor and analyse sell-through data to ensure targets are met and overstock/markdowns are avoided.
Work with marketing to create impactful wholesale activations that drive discovery, sell-through and enhance brand reputation.
Organize and execute all seasonal showrooms, from strategy, taking orders, to final delivery.
Work closely with operations and logistics to guarantee seamless delivery to accounts worldwide.
Foster a culture of accountability, excellence, and growth within the wholesale function.
5+ years experience in apparel wholesale
~ Extensive network of key buyers and decision-makers across major retailers and influential boutiques.
~ Proven track record of growing wholesale revenue while protecting premium brand positioning.
~ Exceptional relationship-building, negotiation, and communication skills.
~ As an integral member of our team, you will have the opportunity to make a significant impact and shape the future of our brand. Join us in redefining the intimates industry and empowering women to feel confident & comfortable. If you are a visionary leader with a passion for wholesale, please apply via careers@coucouintimates.com with subject: application // Wholesale Manager
About this listing
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