Customer Relationship Management Executive

Our client are a fast growth Manchester business.

As a CRM Executive, you will help enhance customer communications. Reporting to the CRM Manager, you’ll support CRM system setup and maintenance, ensuring marketing efforts are data-driven and fully integrated.

If you're ambitious, analytical, and passionate about CRM and digital marketing, this could be the role for you.

Your Key Responsibilities

• Triggered Communications: Review and improve the setup of automated communications across all brands.
• Performance Monitoring: Track CRM campaigns, ensuring accuracy and effectiveness.
• Data Analysis: Collaborate with the Analytics team to gain insights beyond basic metrics, linking data to customer segmentation.
• Lifecycle Programs: Develop and implement email programs aimed at maximising customer retention and reducing churn.
• Promotional Campaigns: Manage the end-to-end process of promotional emails, from planning and creation to testing, deployment, and analysis.
• CRM Campaigns: Oversee CRM initiatives and establish relevant campaigns for our White Label brands.
• Customer Journey Optimisation: Map and enhance customer journeys, identifying churn points and implementing improvements.
• Cross-Functional Collaboration: Work closely with IT, Customer Service, and Marketing teams to ensure cohesive and effective communication strategies.

What we’re looking for

• Experience: Ideally 1+ years in a CRM or email marketing role with campaign management and data analysis experience.
• Technical Skills: Proficiency with email marketing platforms; knowledge of HTML and cross-device email testing is a plus.
• Analytical Mindset: Strong numerical and analytical skills, with the ability to derive actionable insights from data.
• Communication: Excellent verbal and written communication skills, capable of articulating complex information clearly.
• Organisation: Ability to manage multiple projects, prioritise tasks, and meet tight deadlines.
• Team Player: Collaborative attitude with strong interpersonal skills, fostering positive relationships across departments.
• Attention to Detail: Meticulous and methodical approach to work.
• Proactivity: Self-starter with a passion for innovation and continuous improvement in the CRM space.

What you’ll gain

• Professional Growth: Gain hands-on experience in CRM strategy and develop your career within a dynamic company.
• Meaningful Impact: Play a key role in shaping the customer engagement approach of a market-leading organisation.
• Innovative Environment: Thrive in a forward-thinking workplace that encourages creativity and experimentation.
• Supportive Team: Join a collaborative team committed to excellence and continuous development.

Excellent package on offer.