Assistant Director of Sales - Southwest

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Dalata Hotel Group
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Bristol
Posted 5 days ago
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About the role

Assistant Director of Sales - SouthwestClayton Hotel Bristol, Clayton Hotel Bristol, 35, 37 Broad St, Bristol, Bristol, BS1 2EQAssistant Director of Sales - SouthwestSHARE:Position Title: Assistant Director of Sales - Southwest Reporting To: General Managers with dotted line to Group Sales UK.

Location

Clayton Hotel Birmingham, Clayton Hotel Cardiff, Clayton Hotel Bristol BenefitsFree employee meals on duty50% Off F&B in all properties/60 Employee rate on rooms for all Dalata owned hotels30% Off Friends & Family rateExtra annual leave day for every year worked (5 days to maximum of 5 days)Employee Assistance ProgrammeCycle to Work Scheme/Transport SchemesPension access (Ask your HR Manager for local pension information)Development opportunities through our Dalata Academy to support your career journey Staff appreciation Initiatives, fun team building activities and regular charity eventsKey Duties and Responsibilities- In conjunction with DOSPlan and direct day to day operations of the sales function in the hotels to ensure maximum revenue & profitability and provide potential and existing clients with the highest level of sales service.Coach & develop the sales team to drive revenues across all segmentsPerform day to day sales activity in the hotel including lead generation, face to face meetings, contracting & rate negotiation, site inspections, attendance at trade shows, client entertainment and national/international sales trips.Represent the hotel at sales team meetings and other events as appropriate.Customer Facing- Owned Segments In conjunction with DOSMDevelop and nurture relationships for the hotel with key national & global clients through ongoing account managementDrive pipeline of new business across the owned business segmentsFocus on driving meeting & conference business for the hotel.Develop and nurture client relationships for the hotel within the conference segment through conference agencies national and international.Input to the hotel pricing strategy and forecasting with CDOSM, General Manager and Revenue Manager.Utilisation of CRM for updating client databases, logging all sales activity & measurement of KPI’s.Identify key competitors and in conjunction with the hotel team carry out regular competitor analysis; monitoring their performance, rates and sales activity.Planning & Forecasting Collaborate with the CDOS, General Manager & Revenue Manager on rate strategy, budget planning, forecasting for owned segments and identifying & analysing opportunities to ensure they fit with the hotels business strategy.Undertake monthly corporate tracking of corporate accounts in the hotels to monitor production and more importantly to identify any decreases and take necessary action to remedy.Analysis of GDS production reports & market intelligence information to develop this business channel for the hotels.Timely production of monthly & adhoc reportsWrite quarterly activity plans to create focus for the hotel team and adapt activity to support business needs.Requirements:Minimum 2 years’ experience working within a similar position in hotelsStrong leadership skills & experience of managing a teamEffective communicatorBe commercially aware with strong analytical skills, be able to understand key business indicators and competitive trendsExcellent organisation and planning skillsSales focused and results drivenKnowledge of the Southwest market essential  About Us Dalata Hotel Group – We bring the heart of hospitality to every hotel we own and operate. We see our growth and expansion plans as a way of spreading our unique way of caring for our guests further around the world, bringing better experiences to more people. Currently, the Dalata difference can be felt at each of our hotels in Ireland, the UK, Germany & the Netherlands, and we’ll keep expanding this further, focusing on key UK cities, Dublin and Continental Europe.Helping our people to grow and develop their careers is vitally important to us and is one of our highest priorities.

We have many exciting and unique internal development programmes, each crafted to make sure our employees get the learning they need to be able to take the next step in their careers.Dalata Hotel Group is an Inclusive Employer. We actively encourage people from all backgrounds and abilities to apply to be part of our team. However, we understand everyone's needs are different; therefore, if you require any accommodations with this application process, please highlight your needs when you are completing your application process.

Job RefDAL6442BranchClayton Hotel BristolLocationBristolSalary/BenefitsCompetitive SalaryContract typePermanentHoursFull TimeDate posted23/10/2026Closing date23/11/2026

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