About the role
Job ID: 15495 Alternate Locations: United Kingdom-England-Manchester; United Kingdom-England-Cheadle International Associate Brand Manager - CrockpotLocation: Manchester area (Cheadle)Reports to: Regional Marketing ManagerContract type: PermanentYour Role & Team in a NutshellAs an International Associate Brand Manager, you will support the development and execution of Crockpot brand strategy, pricing and innovation plans, while shaping a strong and balanced product portfolio. You will play a key role in building consumer demand and market share, grounded in deep consumer, product, and market understanding.You will work closely with global brand team and local marketing teams to help ensure that Crockpot continues to connect with consumers through relevant, consistent and impactful communication. We will help you achieve your goals and develop by providing regular feedback and access to online training courses.Your Key Responsibilities:StrategyLead key brand, category or portfolio initiatives to engage target consumers effectively.Support distribution planning, including merchandising and channel assortment, ensuring alignment with global brand positioning.Insights and DataBuild a strong understanding of categories, consumers and competitors using internal and external data to inform decisions.Provide regional market insights and recommend actions based on consumer needs and category performance.Product DevelopmentSupport the creation of robust business cases and contribute to the innovation pipeline and stage-gate process.Manage product lifecycle activities, balancing launches, discontinuations and extensions across the portfolio.Brand CommunicationDeliver clear and consistent brand communications, including packaging, materials and external messaging.Support annual brand planning and manage agency and supplier relationships, ensuring assets are delivered on time.PricingAnalyse market data and shopper insights to recommend pricing strategies and structure across products and categories.Support pricing reviews and promotional planning to maximise value and align with consumer behaviour.What You’ll NeedMinimum:Proven marketing experience within a branded CPG or FMCG environmentExperience working in an international organisation, with the ability to build strong relationships and influence across different countriesConfident using data and insights to understand performance and shape marketing plansAble to build commercial business cases and work with profit and loss (P&L)Experience launching new products and managing a product portfolioYour advantage:Comfortable working in a fast-paced, international environmentStrong analytical, communication and presentation skillsCollaborative and effective when working as part of a teamStrong time and budget management skillsUniversity Degree, preferably in marketing or related fieldEuropean language skillsWhat You GainNewell Brands has a strong footprint in the EMEA region, with several thousand employees spread over many corporate offices and manufacturing facilities. You might recognise some of our iconic brands, like Parker, Sistema, Spontex, Crockpot, NUK, Coleman, and Yankee Candle, to name a few.Join us and benefit from:Flexible hybrid working system (on average 3 days in the office and 2 days at home p.w.)Unlimited access to LinkedIn Learning – 17,000+ courses for your professional and personal developmentCorporate Citizenship Philosophies – environmentally sustainable and socially sensitive business practicesBravo – our global recognition programme where teammates can recognise each other and exceptional work is rewardedDiscounts on some of our products from brands Parker, DYMO, Sharpie, Contigo, and othersEmployee Referral Program – an opportunity to get a bonusGlobal Employee Assistance Program – confidential support for you and your family, complementing our commitment to your well-being at work and beyondGive@Newell – paid time-off for charity activities dedicated for local communities right where you live/workAccess to Employee Resource Groups that foster an inclusive cultureCore Values: Integrity, Teamwork, Passion for Winning, Ownership, LeadershipAre you interested?If so, please click on “Apply Now” on this site and upload your CV.If your application is shortlisted, our recruiter will invite you for an initial MS Teams interview.By submitting your CV you acknowledge having read Newell Brands’ Privacy Statement for Job Applicants available at If you wish to be considered also for other suitable positions with the company, please explicitly indicate so on your CV/motivation letter.#LI-SM1 #LI-Hybrid
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