Marketing Manager

Description Marketing and Communications is a strategic function which drives awareness, understanding and engagement with us across our diverse audiences. We use insight, knowledge and analysis of our market and our customers to engage them with our work and our products and services in the most impactful and effective way. We lead the development of our brand and use our expertise to tell inspiring stories to enhance our global reputation, build lifelong relationships, engage our staff and demonstrate our impact. Cultural Engagement brings together our work in Arts, English and Education in a globally connected and sustainable way, sharing skills, knowledge and expertise to provide more joined up responses to key global challenges, and increasing our impact with audiences, partners and beneficiaries around the world. Main accountabilities Sector/Subject Expertise Manages and evaluates consistent and replicable multi-channel marketing campaign plans for programme and sector activity. Ensures campaigns are commensurate with project prioritisation, scale and scope and are data-led, strategically aligned and sustainable. Manages internal and external delivery of marketing campaign activity and relationships with internal and external suppliers on a day-to-day basis. Communicates guidelines and policy for use of agencies and third parties in marketing campaign and communication activity. Provides clear briefs and manages the quality ...