Paid Media Director

Our award winning client is currently seeking a Paid Media Director to join their team on a permanent basis. The Performance Director will be required to ensure demand generation strategy translates into effective execution across paid media and SEO programmes for Enterprise and high-growth SaaS clients.

The following information aims to provide potential candidates with a better understanding of the requirements for this role.

Key Responsibilities:

* Translate demand generation strategy into clear channel priorities, testing roadmaps and execution frameworks.

* Align budget allocation, targeting, messaging, and experimentation to commercial priorities.

* Identify gaps between strategy and execution and refine approach where needed.

* Act as senior lead for client stakeholders, translating performance insight into clear strategic implications and recommended actions.

* Manage and develop a high-performing team of paid media and search specialists, ensuring delivery teams clearly understand strategic priorities and execution requirements.

Key Skills and Experience:

* Extensive experience in B2B demand generation within an agency or consulting environment.

* Strong understanding of how marketing performance contributes to pipeline and revenue outcomes.

* Proven experience working with Enterprise or high-growth SaaS clients.

* Strong capability in forecasting performance outcomes using conversion data and funnel benchmarks.

* Experience managing and developing high-performing specialists. xwzovoh

FS1 Recruitment is a UK-based recruitment agency providing solutions within the Sales, Marketing and Creative fields for permanent, freelance and contract positions. Please contact us to discuss one of our many positions