Area Sales Manager (Travel required)

Known for our exceptional range of seeds, garden products and horticultural expertise with well-known brands such as Mr Fothergill’s, Johnsons, DT Brown and Darlac our products can be found in garden centres, big retailers and direct to consumers through our websites and catalogues. We have a legacy of quality, a loyal customer base and are committed to inspiring and empowering gardeners of all levels. Our company purpose is “Helping Everyone Grow” and we extend that purpose to everything we do. As a Territory Manager , reporting to our Head of Field Sales, and will have responsibility for selling Mr Fothergill’s product range to a wide section of outlets such as garden centres, hardware and DIY stores, pet and garden shops, farm shops and general stores while creating, building, and strengthening long-term relationships, and driving repeat sales and renewal revenue. You will be responsible for growing the customer base through personal prospecting within the region emphasizing relationship building and Mr Fothergill’s commitment to Customer First and quality of service before, during and after the sale. Selling to, reviewing and servicing an existing account base of around 150-200 customers consisting of garden centres, Hardware and DIY stores , looking for gaps and opportunities for business to grow market share within the existing customer base Focus on merchandising opportunities, growing core ranges, ensuring product visibility to achieve sales objectives Building and maintaining excellent customer and key account relationships. We are looking for someone who has a minimum of one year’s experience in sales or a customer-facing role, ideally within a horticultural setting, such as a garden centre, or consumer goods. Success in managing and growing existing accounts The role requires regular regional travel, so a current UK driver’s license is essential The world of gardening should be accessible to all and it’s important that our teams reflect the diversity of our customers, ensuring that our products meet everyone’s needs. Therefore, we very much welcome applications from a diverse range of candidates regardless of background, gender, race, religious beliefs, disability, sexual orientation, or age.