Sales Development Representative (SDR)
About the role
Sales Development Representative (SDR)Location: Ashton Old Baths, Ashton-under-Lyne (Hybrid)Company: Hoffmann Reed UKFull-time or Part-time (school-hours considered)OTE: £40,000–£55,000+
Hoffmann Reed, a specialist executive search and leadership advisory firm, is seeking an experienced Sales Development Representative to support our growth within the pensions and investment sector.
This is not an entry-level role. We are looking for someone with proven SDR experience in a B2B environment. The successful candidate must have a demonstrable track record of booking meetings, generating qualified opportunities, and engaging confidently with senior decision-makers.
About the Role
- As our SDR, you will take ownership of outbound lead generation, senior-level outreach, and early-stage pipeline development. You will work closely with the UK Client Lead to identify target organisations, initiate conversations, and secure high-quality meetings with decision-makers.
- This role suits someone who understands B2B prospecting, is comfortable navigating long sales cycles, and can communicate a clear value proposition to senior stakeholders.
- Key Responsibilities
- Identify and research prospective companies within the pensions and investment sectorConduct targeted outbound outreach (phone, email, LinkedIn)Engage directly with C-suite and senior stakeholdersQualify prospects and understand business challengesBook high-quality meetings for the UK Client LeadMaintain accurate CRM records and track pipeline activitySupport market mapping and growth planning
Essential Experience
- Experience as an SDR in a B2B environmentDemonstrable track record of booking meetings and generating pipelineComfortable engaging senior decision-makersConfident communicator with excellent written and verbal skillsOrganised, proactive, and resilient in outbound activityAble to manage long-cycle, consultative conversations
- Desirable Experience
- SDR experience in professional services, financial services, consulting, recruitment, or executive searchUnderstanding of pensions, investment, or related marketsFamiliarity with CRM tools (Tracker RMS is an advantage)
What We Offer
- Hybrid working (3 days per week in the Ashton Old Baths office) Flexibility for part-time or school-hours working
- Competitive salary and performance incentives (OTE £40,000–£55,000+)
- Supportive, collaborative, and high-performing culture
- Opportunity to work closely with senior leaders and grow within a specialist sector
How to Apply
If you have proven B2B SDR experience and a track record of engaging senior leaders, we would be pleased to hear from you. Please apply via LinkedIn
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